Privacy
Privacy
What we collect to run your website, support your business and answer your questions.
If you're a customer
If you ask Ada for a website preview, we save the business details, contact address and conversation needed to fulfill that request. Agreement during an Ada call starts your private preview; we email when work starts and when it is ready. Requests through Ada's website chat or request forms enter the same preview workflow after you submit your request. This does not verify your email ownership or give access to an existing business account. Preview text messages require a separate opt-in and proof that you control the sending phone; STOP ends those texts. Our AI voice pilot transcribes speech through Twilio and its speech providers, and uses our AI provider to answer. We save the transcript for up to 30 days to support your request; we do not record call audio in our application. Confirmed business details and your requested preview remain in the business record. A preview request does not subscribe you to a general marketing list.
We hold your name, email address, phone number, business address and the public information about your business used to build your website. We keep records of your messages to us, files you provide, requested changes, approvals and publication status.
If you share photos or documents through a private preview upload link, we use them to prepare your website. Anyone holding that link can add files to that request until it expires; it does not grant access to an account. We remove photo location metadata and convert documents before including them in your draft. Reference text may be processed by our AI provider to help prepare the website copy. Drop-off copies expire with the request link; files used by the website remain with its records. Share only material you want used on your website, not passwords, payment information or private records.
We do not hold your card details. Payments go through Stripe, who store them. We keep only an identifier that lets us ask Stripe about your subscription.
No password is required. Most customers sign in with a link we email them. If you would rather have a password you can set one, and we store only a salted cryptographic hash of it. A password you set for a mailbox passes straight to the mail service and is never stored by us at all.
If you visit a website we host
We count page views so the business whose site you're on can see how many people visited. Our analytics do not store raw IP addresses. An address is combined with a secret value and turned into a hashed fingerprint, used to estimate separate visits and returning visitors.
We record the page you looked at, the site that sent you (if any), and whether you were on a phone, tablet or computer. The hashed visitor identifier is pseudonymous: it estimates browser activity, not verified people, and is not a name or contact detail.
We also record it when you tap the business's phone number, address or email address on one of their pages, so they can see that their website is bringing them inquiries. We record only that it happened and which page it happened on. We cannot see whether a call connected, how long it lasted, or what number you called from — that happens on your phone, and nothing on the website is any part of it. If you send a message or ask for an appointment, that is counted too, alongside the message itself going to the business. These counts do not establish that a call connected or a purchase happened.
The counting is done by a few lines of our own code, sending to the same website address you're already on. There is no third party in it, no advertising profiles, and no cookie used for analytics. Inquiry records described below remain associated with the details you submit. If you turn JavaScript off, a single invisible image counts the page view and nothing else.
If you visit this site, or a preview we sent you
The same counting, in the same way, on handledbystandard.com itself and on the private preview pages we send businesses. We hold ourselves to the measure we sell, so we can see which of our own pages people actually read.
If you were sent a preview of a site we built for your business, we can see that it was opened, roughly how many separate people opened it, and which parts they looked at. We do not watch you read: nothing reports whether the page is open in front of you at any given moment.
We use all of that to decide whether and when to follow up, and for nothing else. It applies only to previews we sent you, never to a live website we host for somebody. If you tell us you're not interested, that record goes when the rest of it does.
If you use a contact form
Your name, contact details and message are stored and passed to the business you contacted. Booking requests and appointments also keep the name, contact details, service and scheduling information you provide. We use these records to deliver the inquiry or booking and related support. The business can view them in its account, including through its assistant as described below. The business's authorized team can record contact and follow-up dates and outcomes, such as contacted or booked, to manage your inquiry. If the page you submit from contains campaign labels (source, channel and campaign name), we store those labels and that page's path with your inquiry to help the business understand which campaigns bring requests. These are browser-reported labels, not a browsing history; we do not link an IP address to your identity. Unrelated URL parameters are not saved for this purpose. We do not market to you using these records.
Cookies and browser storage
We use essential cookies for sign-in and private preview conversations. They help keep access and saved conversations associated with the right browser. Our public website analytics do not use cookies. The Ada panel also remembers whether you opened it using your browser's local storage.
On the public website, Ada keeps the conversation and unfinished website-request answers in your tab's session storage so they survive moving between pages. This expires after 30 minutes of inactivity. Use “Clear conversation” in the panel to remove it sooner. Signed-in account conversations are stored separately with your account.
Who else is involved
We use a small number of suppliers to run the service, each of whom handles only what they need to:
- Stripe — payments, cards and invoices.
- A domain registrar — registering domains in customers' names. Registrant details are published or withheld according to that registrar's privacy service.
- A hosting provider — the servers the sites run on.
- An email provider — sign-in links and notifications.
- Anthropic — Ada uses Anthropic to answer questions and help prepare website updates. This can include your messages, relevant conversation history, business details and material you send for your website. In your signed-in account, it can also include appointment names, services and times, and website inquiries discussed in the conversation. We do not retrieve card details or account passwords for Ada. Do not put passwords or payment details in your messages.
We do not sell personal information, and we do not share it with anyone for their own marketing.
Unsolicited contact
We contact businesses that haven't heard from us, using publicly listed business contact details, to show them a website we've built. Every message says who we are and how to stop hearing from us. Ask us to stop and we will, permanently.
How long we keep things
Customer records are kept while you're a customer and for as long afterwards as we need them for tax and accounting. Analytics are kept for as long as your site is with us. Preview sites for businesses that never became customers are deleted once they're clearly not wanted.
Texting with Ada
Optional texting records your phone number, consent, verification, messages, and sending status. If you choose preview texts during a call, we keep the call transcript and the time and wording of your separate texting choice as evidence of that request. Test calls may also have an audio recording with separate permission. Twilio processes calls and texts for us. Mobile opt-in information and consent are not sold or shared with third parties or affiliates for marketing or promotional purposes. See our texting terms and phone privacy details.
Your rights
Ask us what we hold about you and we'll tell you. Ask us to correct it and we will. Ask us to delete it and we will, except where we're required to keep it. Depending on where you live you may have further rights, and we'll honour those too.
Contact
hello@handledbystandard.com
1317 Edgewater Dr #6447, Orlando, FL 32804
Last updated 2026.